Treating all customers the same and treating every customer well is putting a bottom limit on frustration – you can’t go too bad if you do it. Treating customers differently gives you the opportunity to make your best ones love you. In college I only studied Intro to Marketing for one semester, and it was [...]
Tag Archives: marketing
SearchPerks and Live.com – Microsoft Marketing
Recently I came across this TechCrunch article about the efforts from Microsoft to push their Live search engine and I was surprised by how bad they can be about their marketing. Now I don’t know if their purpose with Live is to conquer the world or just get a piece off Google’s search cake, but [...]